Henriquez Partner Architects

Public Relations & Social Media



To introduce the industry book, Citizen City to the media, colleagues, and industry and city leaders while strategically planning and executing a revamped focused social media community.

Our Approach:

  • Using our established media connections, we offered exclusive book previews and interviews with the Author to secure key media placement.

  • A revised social media strategy focused on growing key influential followers while providing quality curated content.

  • Measure and report to the internal team to educate and continue the social and media growth.


  • Coverage in leading media publications including the Globe and Mail, Vancouver Sun, CBC, BC Business, and Canadian Architect

  • Growth of social media channels by over 90%

PR, SocialLauren Aloia